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Marketing

Brooke McMurchy

Brooke McMurchy is applying her marketing know-how to make the world a little greener. Read more.

"A lot of people think of marketing as a job or function, but it's deeper than that. Your business philosophy has to be marketing-oriented - aimed at satisfying your customers, employees, society and the environment."

Gerard Edwards, Faculty Emeritus and Advisory Council member.

Want to create a splash, satisfy your customer, get the word out, be strategic? Marketing could be the ideal career for you.

Marketing is a fun, dynamic field that affects all aspects of a business. This is the philosophy of the Marketing Department at Douglas College, and it will serve you well as a student, and in your future marketing career.

Hands-on marketing courses

In our marketing courses, you get skills you can take to market. You'll learn to devise marketing strategies, design promotional campaigns, and use marketing techniques that incorporate the latest in customer relationship management and corporate social responsibility. You'll learn how to do market research and the latest trends in e-Marketing. Most of all, you'll learn to think with the mind of a marketer.  Many of our marketing courses are university-transferrable

Instructors who live and breathe marketing

They have MBAs and other graduate degrees, plus extensive experience marketing on the front lines of business, which they bring to the classroom. They'll engage you in class discussion, simulations and projects that are relevant and connected to the real world. You'll learn by doing, in a friendly, close-knit environment.

Marketing diploma

If you're looking for a solid business education and a career in sales and marketing, this two-year program will give you the skills you need. Plus, you can transfer your credits into marketing degree programs at several universities. Find out more about the Marketing Management Diploma

Marketing certificate

Want to get your foot in the door in a marketing career? This two-semester program is designed for part-time students, mature students or students in other programs. Find out more about the Marketing Management Certificate 

Marketing citation

If you're currently working in business and want to upgrade your skills, consider the flexible five-course marketing citation program. Find out more about the Marketing Management Citation

Post-baccalaureate diploma in marketing

Looking to take your career in a new direction? If you have a degree in something other than marketing, this one-year, part-time marketing diploma program will give you a solid foundation in marketing. Find out more about the Post-Baccalaureate Diploma in Marketing

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